Air Jordan 7 Retro 'Hare' (2015)
Air Jordan 7 Retro 'Hare' (2015) — Bugs Bunny's Sneaker, Finally Yours
The Air Jordan 7 Retro 'Hare' (2015) is one of the most beloved and culturally rich colorways in Jordan Brand history — the shoe that Bugs Bunny wore in the iconic 1992 Nike commercial that laid the groundwork for Space Jam, and later the film itself. The 'Hare' is not just a colorway; it's a piece of pop culture history rendered in premium materials and placed on one of basketball's most celebrated silhouettes.
Design & Colorway
The 'Hare' presents the Air Jordan 7 in a playful yet sophisticated white/light silver/true red/dark charcoal palette inspired by Bugs Bunny's classic grey and white color scheme, accented with the red that has always been part of the Looney Tunes universe's visual identity. The white upper is clean and bright, while light silver on the Huarache-inspired mudguard — the AJ7's most distinctive design element — delivers a soft, warm tone that references the cartoon hare's fur. True red accent detailing on the lace loops, midsole tabs, and outsole pops with the energy and personality of Bugs himself, and cartoon-inspired co-branding details throughout complete the collaboration's identity.
- White upper with light silver, true red, and dark charcoal accent details
- Light silver Huarache-inspired mudguard referencing Bugs Bunny's fur color
- True red accent detailing — Looney Tunes energy on the AJ7's key design elements
- Cartoon co-branding and Bugs Bunny-inspired design details throughout
- Geometric midsole cutouts — a signature AJ7 design feature
- Padded ankle collar for premium comfort and classic AJ7 feel
- Full-length Air-Sole unit for responsive, impact-absorbing cushioning
- Rubber outsole with multi-directional traction pattern
- Embroidered Jumpman logo on the tongue
The Commercial That Started It All
Before Space Jam, there was a Nike commercial that paired Michael Jordan with Bugs Bunny on the basketball court — and America fell in love with the combination. The 'Hare' AJ7 is the direct descendant of that moment, a shoe that carries the memory of one of advertising's most beloved partnerships and transforms it into wearable nostalgia of the highest order.
The 2015 Retro
The 2015 retro brought the 'Hare' back with premium materials and the full AJ7 experience, giving a new generation of collectors the chance to own one of the silhouette's most storied colorways. Whether you grew up watching Bugs and MJ or discovered the history later, the 'Hare' is the AJ7 colorway that makes everyone smile.
What's up, Doc? The Air Jordan 7 Retro 'Hare' (2015) — Bugs Bunny's finest, now on your feet.